Dental Practice
Yes, HIPAA Violations Regarding Online Review Responses Will Get You Sanctioned
Written by J. Kathleen Marcus, Esq. and reprinted from Incisor, courtesy of DOCS Education. There are good and bad, appropriate and inappropriate ways…
Dental Print Collateral That Works
Despite rumors to the contrary, print media is alive and well. While it’s true that digital tools have revolutionized the marketing world,…
10 Ways to Improve Your Dental Patients’ Online Experience
It’s no secret that most people use the internet when seeking out a specific new business, but did you know that only 2% of…
New Service? New Marketing Plan!
One of the best and simplest ways to expand your dental practice is by offering a new service, product, or treatment option….
New Neighbors: How to Find and Attract New-to-Town Patients
People are on the move. According to moving industry data, 28 million Americans – or approximately 8.4% – picked up and moved in…
Is it Time to Update Your Branding?
There’s a lot of buzz about branding in the marketing world, and how important it is to any successful business. But what…
Website Retargeting: The Cornerstone of Dental Marketing
Considering the unlimited access to information found on the internet now, it’s not surprising that 98% of visitors to a business’s website will leave…
6 Signs It May Be Time to Hire a Marketing Team
From providing excellent patient care and garnering five-star reviews to producing a professional video for streaming platforms, the importance of marketing at…