Dental Practice

AI-Driven Patient Growth - The eight key elements of marketing in the age of artificial intelligence.
February 2, 2024
AI-Driven Patient Growth: Effective Strategies for Success

Reprinted from the Incisor, courtesy of DOCS Education. Are your patient acquisition tools cutting-edge or old-school? The current means and techniques available…

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Dental Marketing Mistakes to Avoid
January 5, 2024
The Top 5 Dental Marketing Mistakes to Avoid

A new year is always a great opportunity to evaluate your dental practice marketing efforts and see what’s working – and what’s…

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The Dental Road Less Traveled to financial success
October 27, 2023
The Dental Road Less Traveled – to Financial Success

This article was originally published in 2018, but is timeless in its recommendations! Robert Frost wrote The Road Not Taken in 1915, not…

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Spoofed - scams targeting dental practices
October 16, 2023
Don’t Be Spoofed! The Latest Scams Targeting Dental Practices

Written by Genni Burkhart and reprinted from Incisor, courtesy of DOCS Education. Recently, the American Dental Association (ADA), Federal Trade Commission (FTC), and…

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Money matters - improve bottom line
September 15, 2023
Money Matters: Improving Your Bottom Line

Just as it’s important to consistently track your dental marketing results, it’s also crucial to schedule a regular checkup of your bottom…

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HIPAA
August 11, 2023
Yes, HIPAA Violations Regarding Online Review Responses Will Get You Sanctioned

Written by J. Kathleen Marcus, Esq. and reprinted from Incisor, courtesy of DOCS Education. There are good and bad, appropriate and inappropriate ways…

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Dental print collateral that works
July 28, 2023
Dental Print Collateral That Works

Despite rumors to the contrary, print media is alive and well. While it’s true that digital tools have revolutionized the marketing world,…

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improve patients online experience
June 30, 2023
10 Ways to Improve Your Dental Patients’ Online Experience

It’s no secret that most people use the internet when seeking out a specific new business, but did you know that only 2% of…

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