Communication

Raising Prices Without Losing Patients
May 13, 2024
Raising Prices Without Losing Patients

Dental practices around the country have been impacted financially in recent years thanks to factors such as a global pandemic, staffing shortages,…

Read More…

The Power of Patient Testimonials in Dental Marketing
April 26, 2024
The Power of Patient Testimonials in Dental Marketing

There are numerous ways to market your dental practice these days, from direct mail postcards to cutting-edge digital technology. However, one of…

Read More…

Online Reviews and Reputation Management 2024 update
April 12, 2024
Online Reviews and Reputation Management

This article was originally published on June 3, 2022, and is currently updated for 2024. While it may be a sign of…

Read More…

November 20, 2023
The Role of Content Marketing in Dental Practice Growth

In the era where digital communication dominates, dental professionals are increasingly hearing more about the significance of content marketing as an effective…

Read More…

work smarter, not harder
September 1, 2023
Working Smarter, Not Harder on Your Dental Marketing

Successful dentists don’t go into practice so they can spend their free time composing emails, outsmarting social media algorithms, or spending too…

Read More…

HIPAA
August 11, 2023
Yes, HIPAA Violations Regarding Online Review Responses Will Get You Sanctioned

Written by J. Kathleen Marcus, Esq. and reprinted from Incisor, courtesy of DOCS Education. There are good and bad, appropriate and inappropriate ways…

Read More…

improve patients online experience
June 30, 2023
10 Ways to Improve Your Dental Patients’ Online Experience

It’s no secret that most people use the internet when seeking out a specific new business, but did you know that only 2% of…

Read More…

Email marketing
May 5, 2023
8 Top Tips for Email Marketing

Anyone who has wrangled an inbox after vacation will not be surprised to learn that an estimated 347 billion emails are sent…

Read More…