Communication

November 20, 2023
The Role of Content Marketing in Dental Practice Growth

In the era where digital communication dominates, dental professionals are increasingly hearing more about the significance of content marketing as an effective…

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work smarter, not harder
September 1, 2023
Working Smarter, Not Harder on Your Dental Marketing

Successful dentists don’t go into practice so they can spend their free time composing emails, outsmarting social media algorithms, or spending big…

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HIPAA
August 11, 2023
Yes, HIPAA Violations Regarding Online Review Responses Will Get You Sanctioned

Written by J. Kathleen Marcus, Esq. and reprinted from Incisor, courtesy of DOCS Education. There are good and bad, appropriate and inappropriate ways…

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improve patients online experience
June 30, 2023
10 Ways to Improve Your Dental Patients’ Online Experience

It’s no secret that most people use the internet when seeking out a specific new business, but did you know that only 2% of…

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Email marketing
May 5, 2023
8 Top Tips for Email Marketing

Anyone who has wrangled an inbox after vacation will not be surprised to learn that an estimated 347 billion emails are sent…

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new neighbors - attract new patients
April 21, 2023
New Neighbors: How to Find and Attract New-to-Town Patients

People are on the move. According to moving industry data, 28 million Americans – or approximately 8.4% – picked up and moved in…

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align dental staff your marketing
February 24, 2023
Aligning Your Dental Staff with Your Marketing

No matter who you hire to promote your dental practice – or how much you spend – the most valuable marketing tool…

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unique value proposition
February 17, 2023
What is Your Unique Value Proposition?

While it’s true that comparing yourself to others is not a good strategy for personal growth, it’s always a good idea to…

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