Communication
Matching Your Target Patient to Your Practice
In today’s economic climate, it’s never been more crucial to attract the ideal patient to your practice – and we don’t mean the ones…
Seasonal Dental Marketing Ideas
Dental professionals have taken a collective breath now that the back-to-school flurry of appointments have shifted into falling leaves and temperatures. However,…
To Blog or Not to Blog for Your Dental Practice
The practice of blogging took off in the 1990s and while it may have ebbed and flowed in popularity since then, it’s…
Email Marketing with a Dental Office Newsletter
There are multiple avenues for marketing your dental practice, and email has proven to be a worthwhile return on investment for many….
How to Increase Treatment Plan Acceptance
There’s no question that if all patients accepted a dentist’s proposed treatment plan, their oral health would be improved, and the practice…
Marketing Your Practice and Why Expertise Matters
If your computer went down, would you call a plumber to fix it? No. This is why it’s important to use the…
5 Ways to Improve Patient Retention
Marketing is a valuable and necessary tool for acquiring new patients, however, retaining the ones you have is even more cost-effective –…
Online Reviews and Reputation Management
While it may be a sign of personal maturity not to worry about what people think of you, that kind of indifference…