Marketing

over-the-top tv advertising, ott advertising

June 10, 2022

Stream Into the Future with Over-the-Top TV Advertising

Reminiscent of when video killed the radio star, streamed media is dealing a fatal blow to cable television. According to data compiled by…

May 27, 2022

Effective Facebook Advertising

We’ve previously discussed the value of incorporating social media into your dental marketing strategy in order to reach your share of the billions of…

May 20, 2022

The Power of Direct Mail

When faced with so many high-tech, advanced, digital marketing tools, it may seem like direct mail postcards are old school and out…

May 13, 2022

Perception vs. Reality in Dental Advertising

Every day at RAMP, we talk to dentists about their advertising efforts. We often hear the same questions, just worded differently. Let’s…

May 6, 2022

5 Strategies to Rejuvenate Your Dental Brand

If you’re not hitting your new patient goals, it may be time to rejuvenate your branding and marketing. Here are five ideas…

April 29, 2022

Incorporating Social Media Into Your Dental Marketing

In the last decade, social media has become a one-stop-shop for nearly 4 billion social media users seeking inspiration, entertainment, and news. It has…